ASOS launch first ever homeware collection – it's everything we imagined and more
Hot off the press, ASOS Home is coming very soon!
ASOS, the global online fashion destination, announces the launch of its first homeware collection. ASOS Home marks the brands first foray into designing its own homeware.
All the prints featured in the collection are created exclusively in-house, by the fashion conscious design team.
From bold bedding to decorative throws, daring tableware to bathroom accessories – this vibrant collection has something for everyone.
With prices starting from £8, the collection has ASOS affordability stamped all over it!
ASOS Home preview
Animal & Leaf Double Duvet, £35, ASOS Home/Supply
There's nothing shy about this bold bed linen!
The new range takes inspiration from of-the-moment trends, bursting with quirky pieces for the home that are as individual as the customer. The three key trends are Eclectic Luxe, Cool Minimal and Global Traveller.
Eclectic Luxe
Animal prints, pom-poms and tassel details are key for this trend
Accessories within this trend offer a real mix of products and fabrics. Highlights are the recycled glassware, retro-inspired statement plates and chintzy soft furnishings.
Set of 2 origami tumblers, £12, ASOS Home/Supply
Global Traveller
The designs for this look are inspired by natural materials, with bright colour pops.
Eye mirror, £18, ASOS Home/Supply
A lot of the pieces celebrate traditional weaving techniques – the hand-woven wicker baskets and 70s-inspired rattan.
Abstract print rug, £32, ASOS Home/Supply
The textiles are awash with graphic geometric and contemporary fashion prints.
Cool Minimal
Minimal Woven Throw, £32, ASOS Home/Supply
Conversational prints with clean lines and brushstroke patterns dominate on the accessories for this look.
Minimal print pen pot, £6, ASOS Home
A stylish pen pot and file combo can do wonders for jazzing up a home office.
ASOS Home launches on Monday 4th February.
Tamara was Ideal Home's Digital Editor before joining the Woman & Home team in 2022. She has spent the last 15 years working with the style teams at Country Homes & Interiors and Ideal Home, both now at Future PLC. It’s with these award wining interiors teams that she's honed her skills and passion for shopping, styling and writing. Tamara is always ahead of the curve when it comes to interiors trends – and is great at seeking out designer dupes on the high street.
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