Your essential guide to buying bed linen

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  • Discover what to look for in your next bed linen purchase

    Thinking of updating your bedroom? One of the simplest and most affordable ways to give your sleeping space a fresh look is with a new set of bed linen. But with stacks to choose from, we’re spoilt for choice. We’ve made it a little easier to choose with practical tips when buying and looking for a style to suit you.

    Bed linen buying tips

    1. Check the thread count

    The thread count is the number of strands woven into one square inch of fabric and a higher generally means a softer product. Thread counts range from 180 through to 1000, but softness is largely dependent on the quality of the fibre so make sure you keep an eye on that too – Egyptian cotton is considered to be the finest quality.

    2. Choose the right weave

    Percale has been through a process that combs out the shorter, rougher fibres to make a fine-quality cotton. It has at least 180 threads per square inch and is smooth, crisp and cool to the touch.

    Sateen is a little more glamorous, as it is woven from finer threads and has a higher thread count
    (typically 300+). There’s a smooth lustre to the finished fabric and, although slightly less hard wearing, it looks great in colour.

    Jaquard has a soft feel like sateen rather than the crisper feel of percale. A special loom is used to create a matt/sateen self-pattern in the fabric. This can be a stripe, floral or a check.

    Oxford Weave is made from yarns that have been doubled and woven into a particular pattern, a bit like basket weave. This thicker type of weave is often used for making high-quality men’s shirts.

    Flannel is brushed after weaving to give a soft, fluffy surface texture. This makes it lightweight but warm and ideal for winter use.

    3. Layer up

    Layering is an easy way to liven up your bed with different tones and textures so don’t be afraid to add multiple throws in different textures. Cushions are also a great addition and allow you to play with colour, always with the option to change them depending on your mood!

    Which style suits you?


    Think clashing patterns and bold colour amidst a simple bedroom scheme. Your bed is all about bringing personality and vibrance to a room, while knowing that you can calm it all down with simpler linen if needed.

    Cool & calm

    Your bedroom is your sanctuary so you like it to be cool & calm but with shades that keep it cosy at nighttime. Use different shades from the same colour palette to add dept.


    You’re a bold adventurer and you like your bedroom to show it. Your bed linen is the finishing flourish to a fearless scheme. Aim to keep the duvet cover pattern free so that patterned pillows stand out and it doesn’t overwhelm overall.


    You like to keep things simple and smart so that your bedroom oozes sophistication. Adding a faux fur throw is a great way to ensure it keeps a relaxed, informal vibe – you need to be able to wind down after all.


    The ultimate glamour puss – you’re a fan of beautiful, luxurious textures. Metallic furniture or accessories are also high on your agenda and are a fast track to creating a show stopping boudoir.

    Pure & simple

    A huge fan of pure whites, you love things feeling light and fresh. Using a light grey or neutral toned throw adds an element of thought and sophistication to the scheme without imposing.


    Girly through and through, you like florals and you’re not afraid to use them. A throw with an oversized floral print is a great way to bring modern femininity to a scheme and contrasts well with rough surfaces like an exposed brick wall.

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