The weather might be a little bit grim, but our fingers are still crossed for sunshine-filled days ahead. Plus it hasn’t stopped us daydreaming about moving to a quaint seaside town, eating fish and chips in a kitchen facing the sea, running along the beach...
But whether you choose to relocate completely or are lucky enough to buy a second home, you want to make sure your investment pays off.
If you’re keen to get ahead of the crowds and spot the next seaside property hotspot it seems you should be looking at one thing. The pier.
If money has been invested into revamping the pier, you can bet that coastal town is on the up.
Piers have been a visitor attraction since Victorian times when men and women, dolled up in there finest apparel, would parade along it. Piers suffered a blow when seaside resorts dipped in popularity in the 60s, but they've remained at the heart of the seaside town.
‘The pier is the flagship attraction in a seaside town,’ Dr Anya Chapman, a lecturer in tourism management at Bournemouth University told The Telegraph. ‘When it is refurbished, other businesses cluster around it and they form a nucleus of growth.’
Best seaside town in UK
Swanage in Dorset and Colwyn Bay in North Wales both saw a boost in the local housing market after their piers received a £4 million investment. That’s not to mention the growth in the local economy.
Penarth near Cardiff is another town that has had the life breathed back into its pier with a £4.2 million revamp. The town has become popular with young families keen to enjoy its boho vibe. A three-bedroom terraced house will currently set you back over £300,000.
Other seaside towns to watch include Weston-super-Mare, Cromer and Bournemouth.
So if you are looking to relocate, make sure you take a walk along the pier first.
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Rebecca Knight has been the Deputy Editor on the Ideal Home Website since 2022. She graduated with a Masters degree in magazine journalism from City, University of London in 2018, before starting her journalism career as a staff writer on women's weekly magazines. She fell into the world of homes and interiors after joining the Ideal Home website team in 2019 as a Digital Writer. In 2020 she moved into position of Homes News Editor working across Homes & Gardens, LivingEtc, Real Homes, Gardeningetc and Ideal Home covering everything from the latest viral cleaning hack to the next big interior trend.
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