Baby Hinch has inspired a new crafting trend – Mum has downed her mop

Will you be making time for sewing alongside your Hinching?

Mrs Hinch is more commonly known for the cleaning revolution she launched across the nation. Thanks to her videos and Instagram posts, soon everyone was ‘hinching’ with a Minky and Zoflora. That was if they could get a hold of them.

Related: Mrs Hinch's favourite mop slippers have some serious competition

Now Mrs Hinch is stepping away from ‘The Pink Stuff’ and fuelling a whole new trend. To be more exact Baby Hinch, who was born earlier this month, is sparking the new trend – sewing baby toys.

Sewing baby toys

In preparation for her little one, Mrs Hinch posted shots of her making a tiny blue bear on Instagram. The cleaning guru documented her first attempted at making something from scratch with a mini sewing machine.

She commented on a photo of the finished baby toy: ‘I know it’s so bad. But it’s my first ever time on a sewing machine and the first thing I’ve ever made from scratch! I will always keep this… you have to start somewhere.’

craft with toy with sewing

(Image credit: Hobbycraft)

We’ve already seen the incredible impact of the Mrs Hinch effect on cleaning supplies, but now it has branched into the crafting world. At leading craft retailer, Hobbycraft, there has been a boom in searches for sewing baby toy projects.

Sales of sewing machines have increased with over 500 being purchased in the last month. Sales of toy filling have also soared since the end of May with over 8,000 bags being sold.

However, it was the project tutorials on hobby crafts blog that really soared. Their 50 sewing projects for beginners had 3.2K views in just one week.

blue wall with chair and baby toy

(Image credit: TBC)

Buy now: Patterned Fabric, £7, Hobbycraft

If you’re a Hinch fan and looking to get in on the sewing baby toys action, but like the new mum you have no sewing experience, Hobbycraft has you covered. Every sewing machine you purchase from the store comes with a free Sewing Machine Driving Test and in-store classes and workshops.

Experts will be on hand to help even the most nervous of beginners master the basics. Even experienced sewers can benefit from the opportunity to brush up on their skills.

Like Mrs Hinch says, no matter how bad you think your first attempt is, you have to start somewhere.

Related: Mrs Hinch has a book out! The cleaning queen is coming to shelf near you soon

Will you be adding sewing to your hobby list?

Rebecca Knight
Deputy Editor, Digital

Rebecca Knight has been the Deputy Editor on the Ideal Home Website since 2022. She graduated with a Masters degree in magazine journalism from City, University of London in 2018, before starting her journalism career as a staff writer on women's weekly magazines. She fell into the world of homes and interiors after joining the Ideal Home website team in 2019 as a Digital Writer. In 2020 she moved into position of Homes News Editor working across Homes & Gardens, LivingEtc, Real Homes, Gardeningetc and Ideal Home covering everything from the latest viral cleaning hack to the next big interior trend.