Kevin the Carrot is back for Aldi’s Christmas advert 2024 - and he’s on a mission to save Christmas
Kevin is back and determined to save the Spirit of Christmas
The nation's favourite carrot is back and starring in his own Mission Impossible for Christmas this year. Aldi’s long awaited Christmas advert 2024 is finally here, and fans can’t wait to see what Kevin gets up to in his latest Christmas adventure.
Aldi’s Christmas advert 2023 saw Kevin get into all sorts of mischief at William Conker's Magical Christmas Factory. But this year, Kevin has the weight of the world on his shoulders as he must save the spirit of Christmas.
Kevin the Carrot first stole our hearts back in 2016, and ever since then we have been eagerly waiting for the start of November each year, when we can catch the latest Kevin the Carrot instalment.
This year the scene is set in a festive snowy village on Christmas eve. With twinkling lights, one could assume the village had joined forces when curating their Christmas decorating ideas. Untill, a black and white van screeches through the town, Humbug characters at the wheel, and the town falls into Darkness.
The festive cheer has disappeared as the Humbugs - yes like the sweet, have stolen the spirit of Christmas and taken it to Humbug Headquarters, under the control of the Scrooglike Dr. Humbug.
There is only one man - or carrot - for the job, and Santa knows this, enlisting the help of Kevin and his wife Katie to rescue the spirit of Christmas and save Christmas.
In true Mission Impossible style, Kevin and Katie must break into Humbug Headquarters, tackling booby traps as they go. From hopping over mince pies - in a scene that looks a lot like Chicken Run, eventually Kevin and Katie find themselves weaving through lasers to reach Christmas Spirit.
Get the Ideal Home Newsletter
Sign up to our newsletter for style and decor inspiration, house makeovers, project advice and more.
Armed only with a briefcase with a false bottom, our veggie hero’s of course complete their mission, saving Christmas in the process. And as Christmas Spirit lights up the sleepy town once again, the village’s homes are restored, filled with gorgeous Christmas food and glitzy decorations.
What would we do without you Kevin?
‘Would it even be Christmas without Kevin the Carrot on our screens? We’re delighted to bring back everyone’s favourite carrot for a ninth year to help the nation get into the Christmas spirit,’ commented Jemma Townsend, Marketing Director at Aldi UK.
This year, Aldi’s focus is on quality - as shown by the tables of goodies shown at the end of the advert.
‘While the ad is packed with the light-hearted entertainment our shoppers have come to know and love, the message behind the campaign is a more serious one — we want to make sure everyone can have the best Christmas possible. It’s why we have a big focus on quality this Christmas, while making sure our prices continue to be unbeatable,’ says Kyrsten Halley, Marketing Director at Aldi UK.
Where can I watch the Aldi Christmas advert 2024
Kevin the Carrot is making his debut today - Monday 4 November 2024 - so keep your eyes peeled when watching your TV today.
The advert appeared earlier than last year, which debuted 6 November, but in our book, as soon as Halloween is over, a sprinkling of Christmas is more than welcome.
Kezia Reynolds joined the Ideal Home team as News Writer in September 2024. After graduating from City, University of London in 2022 with a bachelor’s degree in journalism, Kezia kicked off her career spending two years working on women’s weekly magazines. She is always on the lookout for the latest home news, finding you the best deals and trends - so you don’t miss a thing!
-
How to prevent water damage to the floor from your Christmas tree - expert tips based on your floor type
We look at ways to prevent those water spills that can happen with a real Christmas tree - and how to tackle damage depending on your floor type
By Sophie Warren-Smith
-
I tried a radiator fan to see if it really speeds up heating times and saves energy – now I'll never turn on my heating without them
The best part? It's on sale right now for Cyber Monday
By Jullia Joson
-
I'm obsessed with my window vac – but if I could buy one again, these are the 4 things I wish I'd known
From damp management to versatile cleaning, there's still so much to discover
By Jullia Joson
-
M&S's stand mixer bauble is close to selling out - their playful hobby-themed range has a bauble for everyone this Christmas
Let your personality shine with this quirky trend.
By Kezia Reynolds
-
Home Alone-core is the nostalgic interior trend you’ll want to try - interior experts reveal how to achieve a ’90s Christmas
Merry Christmas, you filthy animals...
By Kezia Reynolds
-
How to style the 'effortlessly cool' chrome Christmas trend that we've been seeing everywhere this season
The easy way to add some extra style and sparkle to the festivities
By Thea Babington-Stitt
-
5 professional hosts give their top tips for making sure Christmas runs without a hitch - and making it as pretty as possible
When in doubt, listen to the pros
By Holly Cockburn
-
What can I stand my Christmas tree on to make it taller? Experts recommend 4 best ways to add height to your tree
Add height to your Christmas tree with these expert tips
By Sara Hesikova
-
I’m obsessed with this festive star by Lights4fun - here’s why this classic design will spread festive joy beyond christmas
Their classic star design will make a fab festive addition to any home
By Kezia Reynolds
-
Small Christmas trees are this year's biggest festive hit – interiors experts share how to make them look their best
It might be the cutest festive trend yet
By Kezia Reynolds
-
Amanda Holden’s black Christmas tree decorations add 'depth and drama', say interior design expert - here's how to try this bold trend at home
We're obsessed with Amanda's dark, dramatic look
By Kezia Reynolds