Primark unveils third collaboration with YouTube star Saffron Barker

Successful vlogger's third collection is in stores now, while stocks last
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  • If teen vlogging sensation Saffy B (that’s Saffron Barker to you and I) has passed you by, her latest collaboration with Primark should rectify that. The new launch, marking the third Saffron Barker Primark collection, hits UK stores this week.

    The previous two ranges were both met with a faintly hysterical reception, with ‘some Primark stores selling out in hours’ confirms a Primark spokesperson.

    The latest lifestyle collection includes all the ingredients for a fashionable home this summer. From palm-print bedding and ‘Summer’ cushions to comfy loungewear.

    More to look for in stores: These Primark bedsheets are a dead ringer for Marks and Spencer’s sell-out bedding

    Here’s the hotly anticipated third collection from Saffron Barker…

    New Saffron Barker collection at Primark

    The latest collaboration is bigger and better than the previous two!

    With prices ranging from £2.50 to £35, the latest Primark x Saffy B collection is as affordable for all.

    Saffron Barker Primark

    Duvet Set Single £11, Double £12, King £14; Pineapple Cushion, £4; Summer cushion, £7 all Primark

    Jam-packed with 22 new pieces, from palm print bedding to summer travel essentials, there’s something or everyone.

    ‘After doing two great winter collections with Primark I really wanted to do something different and fresh’ exclaims Saffron.

    ‘Summer is my favourite season and I love to travel so doing a summer collection was perfect!’

    Saffron Barker Primark

    Summer cushion, £7; PJ Set, £12 both Primark

    ‘I’ve loved being able to design a summer range – the colours are amazing, and it screams summer and holidays!’

    When asked to pick her favourite items in the range, Saffron said, ‘It’s so hard to choose, if I had to it would be the  towel and the palm tree PJs.’

    The 18 year old has a staggering 2,098,906 Youtube subscribers, and an eye-watering 1.2Million Instagram followers.

    It’s no wonder high street hero Primark chosen to work with Saffy on a quirky assortment of home and lifestyle accessories.

    Related: 14 things you’ll only know if you’re obsessed with Primark

    Saffy’s previous collections

    Saffron Barker Primark

    Saffron’s second collection was packed full of cosy treats, perfect for its Autumn arrival.

    Filled with cosy pyjamas, eye masks, duvet sets, cushions, ceramics, and even room diffusers.

    Saffron Barker Primark: second collaboration

    We can report both of the previous Saffy B ranges sold out hella fast.

    Related: Primark Home – we’ve been in store to see what’s new and hot right now

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    With prices starting as low as £2.50, there’ll be no buyer’s remorse.

    If you don’t want to miss out on the latest instalment head to your nearest Primark store, pronto!

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