Lidl is selling the award-winning Emma mattress for £100 less than rival Black Friday deals
The king-size mattress is also discounted by £99, but only while stocks last
Lidl’s middle aisle is famous for offering everyday essentials at affordable prices. And if you head down the middle of Lidl from the 19th of November, you’ll spot a new offering from the original ‘Bed in a Box’ brand, Emma.
The supermarket’s move to branch out into mattresses is perfect for those who want to grab one of the best mattresses before Christmas. You won’t have to pay full price for this award-winning memory foam mattress, though. Lidl has slashed the price of this mattress for Black Friday, making it a brilliant Black Friday mattress deal.
The mattresses will be available to buy in-stores from Sunday 19th November:
- Emma Original Double Mattress |
was £379now £279 at Lidl - Emma Original King Mattress | was
£428now £329 at Lidl
Lidl Emma Original Mattress
The Ideal Home team is particularly excited about this new Lidl offering. The supermarket has slashed the RRP of the double from £379 down to £279, and the king down from £428 to £329 for Black Friday.
Over the years, our testing team has tried and tested almost every popular mattress on the market - and the Emma Original has consistently come out on top. In fact, we’ve dubbed it the ‘Most Affordable’ mattress you can buy right now, which makes the £100 Lidl discount even sweeter.
During our review of the Emma Original, our expert tester, Molly Cleary, gave this memory foam mattress a 4-star review, praising it for its lack of motion transfer, which cuts down on partner disturbance, and its medium-firm comfortability, which suited her perfectly.
She said, ‘The Emma Original gets full marks from me for comfort. In my head, when I picture memory foam, I think of sinking uncomfortably far into a mattress, never to be found again. That's not the case here. It's a subtle kind of cushioning that feels very supportive from the first minute you lie down, but there's still a sturdiness to the mattress. Emma Sleep says that it's a 'body-hugging' mattress, and I'd agree it is unbelievably comfy.’
Get the Ideal Home Newsletter
Sign up to our newsletter for style and decor inspiration, house makeovers, project advice and more.
The only niggle she had with the mattress was that she found that it ran quite hot, but this was combated by switching out her bedding with new bedding alternatives that were a bit more breathable.
Of course, the fact that this bedroom must-have is a mattress-in-a-box means that you don’t have to worry about sliding a double or king-size mattress into your car alongside your fruits and vegetables.
If you’re suitably intrigued and looking for the best night’s sleep you’ve had in a long time, the Emma Original Mattress can be found in Lidl’s middle aisle from Sunday 19th November.
Alternatives
If you don't have a Lidl near you then you'll be pleased to know that Emma has already started its Black Friday deals and included the mattress in its discounting. It isn't as affordable as the Lidl deal, however, you do have the option to opt for the new Emma Luxe cooling mattress which usually retails for over £1,000 but has been reduced by 65% to £629.30 for a double.
Emma Original Mattress, single| was from £311 now from £248.80 at Emma
Doing away with coil springs, the Emma Original mattress features a foam core with a memory foam upper. The affordable price point makes it one of the brand's bestsellers, and it's now an even better deal in the Black Fridy sale.
Emma Luxe Cooling Mattress | was from £1198 now from £419.30 at Emma
A little more investment will get you Emma's latest launch, the Luxe Cooling mattress. Our Emma Luxe Cooling mattress review confirms it solves a common niggle with owners of the now discontinued Emma Premium mattress by delivering a far more breathable sleep.
We have a feeling that this mattress will set out fast at Lidl, so you’ll have to be quick if you want to grab this bargain.
Lauren Bradbury is a freelance writer and major homes enthusiast. She graduated with a Bachelor’s degree in English and Creative Writing from the University of Chichester in 2016, before dipping her toe into the world of content writing. After years of agency work, writing everything from real-life stories to holiday round-ups, she decided to take the plunge and become a full-time freelancer in the online magazine world. Since then, she has become a regular contributor for Real Homes and Ideal Home, and become even more obsessed with everything interior and garden related. As a result, she’s in the process of transforming her old Victorian terraced house into an eclectic and modern home that hits visitors with personality as soon as they walk through the door.
-
How to grow hellebores for stunningly easy winter blooms
Don’t be fooled by their delicate appearance; hellebores are hardy evergreens and perfect flowers for the colder weather
By Kayleigh Dray
-
Stacey Dooley has leveled up the Christmas tree bow trend with an explosion of colour - interior designers reveal how to get the look at home
‘It’s a CAMP CHRISTMAS BABY!’
By Kezia Reynolds
-
It took years to restore this period property to a glamourous home that shines at Christmas
It's magical in the festive season
By Sharon Parsons
-
I didn't expect to love this heated blanket as much as I do – now reduced to £49.99, it's the lowest price I've seen
I recommend this heated blanket to all of my friends, and the Black Friday sales are the time to snap it up
By Amy Lockwood
-
Bedding deals – how to get the best savings on duvets, pillows and linens
The what, where and whens you need to know
By Amy Lockwood
-
I'm a mattress reviewer – this £820 discount is the best Black Friday mattress deal I've seen
Save an extra 10% on Emma's Black Friday mattress deals with this exclusive Ideal Home discount code
By Amy Lockwood
-
The mattress topper I'm buying for my Made Haru sofa bed this Black Friday to make it comfier for guests
The best mattress topper for sofa bed deal I've spotted to make my Made Haru sofa bed comfier for guests
By Rebecca Knight
-
Lakeland's bestselling heated throws have some seriously good Black Friday discounts
If you're feeling the chill at home, now is the time to snap them up!
By Amy Hunt
-
The best mattress deals – how and when to save on Simba, Emma and more
What you need to know to get the biggest savings on our top rated mattresses
By Amy Lockwood
-
Black Friday bed deals – up to 25% off at Cox & Cox, Bensons for Beds, and more
Sleep easy with these Black Friday bed deals – including up to 25% off at Cox & Cox and Bensons for Beds, plus big savings at Furniture Village, West Elm, and more
By Amy Lockwood
-
Simba mattress deals – how save big on the brand's top products
Everything you need to know about Simba offers – including discounts on Ideal Home's top-rated mattress, the Simba Hybrid Original
By Amy Lockwood