Have you heard of Hema? It's a bit like a Dutch version of the Danish
Tiger stores, crossed with the design elements of Ikea and the value of Woolworths - if you catch our drift.
Following a successful launch on the UK high street earlier this year, Hema has now made its way to our screens with the launch of its online shop.
Bursting with fun, innovation and quirky, own-design pieces, the store has an undeniably cool and creative feel that spans not only homeware, stationery, kids, beauty and bath items, but food and drink, and clothing and fashion, too.
Hema has previously launched in France, Germany,
Belgium, Luxembourg and Spain and has 670 stores across Europe.
CEO Ronald Van Zetten believes the store will stand out in the UK for its quality and
pricing. The new website will have over 12,000 items, all designed in-house and exclusive to Hema.
So if you have a hankering for mixed nuts, fancy getting crafty with a sewing kit, or maybe you just want to peruse through the pet supplies, why go to three stores when you can go to one?
Get the Ideal Home Newsletter
Sign up to our newsletter for style and decor inspiration, house makeovers, project advice and more.
Tamara was Ideal Home's Digital Editor before joining the Woman & Home team in 2022. She has spent the last 15 years working with the style teams at Country Homes & Interiors and Ideal Home, both now at Future PLC. It’s with these award wining interiors teams that she's honed her skills and passion for shopping, styling and writing. Tamara is always ahead of the curve when it comes to interiors trends – and is great at seeking out designer dupes on the high street.
What size dehumidifier do I need to dry clothes? Experts reveal the perfect size to dry your clothes in record time
Size matters when it comes to drying your clothes
By Lauren Bradbury
Things you need to know before buying a pizza oven as a gift
Pizza ovens can be a huge investment. Do they make a worthy gift?
By Molly Cleary
DIY Christmas tree ideas that look as good as the real thing - it's time to think outside the festive box
Whether it’s due to time, budget, space – or because you want a second tree moment – there are plenty of DIY Christmas tree ideas that you can try
By Jennifer Morgan