Bring the sunshine inside with this gorgeous new collection

Promotional feature with Sainsbury's Home

Pastel shades and pretty floral prints from the new Bloomville range will brighten your interiors in time for summer…

Summer has officially arrived and it’s time to make your home feel as bright and beautiful as it is outdoors! Bringing a splash of sunshine into your interior scheme isn’t as hard as you might think, and definitely doesn’t require a complete room refresh.

Simple tweaks such as swapping out dark colour shades for lighter accessories will give your space a cheerful overhaul, and the new Bloomville collection from Sainsbury’s Home has all the elements you need to bring a dash of summery style indoors.

Cushions, throws, ceramics and glassware are treated to stylish floral print motifs, all boasting pretty shades of pink, blue, yellow and green. Layer textiles and mix colours together for a fresh, modern take on country garden style.

The addition of faux flowers will help add a breezy, botanical air to your living space, while the soft colour scheme will work across interiors throughout the year.

Another great way to give your home a summery feel is with fragrance, and the Bloomville collection offers up tealights and diffusers in the fresh, floral scents such as Peony and Wildflower, reminiscent of long, lazy afternoons strolling in a fragrant summer meadow.

It really has never been so easy to bring beautiful botanicals into your home. Feeling inspired to shop? Here are three of our favourite pieces from the Bloomville range we think you’ll like…

IH_Resized_White Peonies in jar £15

Blooms in coloured glass like these quaint White Peonies in a Jar, £15, will give your room instant style status. Place on a windowsill so the glass catches the light.

IH_Home Ochre Knit Cushion 50x50 GBP 16.00

This sunshine yellow Ochre Knit Cushion, £16, with its chunky knit and wooden buttons will make a welcome addition to any couch or armchair. Team it with other floral print cushions to create summer chic across your soft furnishings.


A collection of small treasures like these coloured Mini Bottles, £4 (3pk), are perfect for housing single stems such as summer daisies or peonies, and they will add a soft, tonal pop of interest to a statement shelf or mantle.

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