Yes, it’s only July, but I predict Primark’s autumn range is about to go viral – 6 picks you need to buy now before social media beats you to it
I spy pumpkins, pumpkins and more pumpkins
Primark’s autumn collection has just dropped, and it’s jam-packed with the cutest pumpkin designs - these are the six pieces to buy now, before they go viral on TikTok.
As homeware brands have dropped their AW26 collections and set the home decor trends for the coming months, I’ve been eagerly awaiting to see what Primark unveils. Always offering surprisingly stylish homeware on a budget, this season is no exception.
Given that rusty orange hues are a defining colour that will dominate our homes this autumn, I’m not surprised to see that pumpkins feature heavily in this collection. But don’t let that put you off - there are plenty of hidden gems I predict will be popping up everywhere on social media in the following months.
While pumpkins have always been traditionally associated with Halloween decorating ideas, they now feature in most high street shops' autumnal collections. And don’t expect to find any spookiness in this collection; Primark’s pumpkin ornaments are actually quite tasteful. In particular, the Pumpkin Ceramic Oven Dish (£12) caught my eye. I’m a sucker for pretty cookware.
Primark is also serving up a range of ceramic pumpkin ornaments, which are perfect for adding a stylish autumnal touch to your home. I recently praised Matalan’s grown-up ceramic pumpkins, and I’d say Primark’s look just as sophisticated. Here are the rest of my top picks.
Alternative autumn collections
If you don't have a Primark local to you, I've tracked down a few more stylish autumnal home buys you can shop online.
Has Primark’s new collection got you excited for autumn?
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Kezia Reynolds joined the Ideal Home team as News Writer in September 2024. After graduating from City, University of London in 2022 with a bachelor’s degree in journalism, Kezia kicked off her career spending two years working on women’s weekly magazines. She is always on the lookout for the latest home news, finding you the best deals and trends - so you don’t miss a thing!