Laurie Davidson

About me

Hi, I'm Laurie and I'm a freelance interior writer and stylist, and I’ve been writing for interiors magazines and digital platforms, like Idealhome.co.uk, for over 20 years.
I love creating beautiful imagery and enticing copy, whether it's for print or online, and I've been lucky enough to work on some of the UK's leading interior titles, from Ideal Home to Style at Home magazine, where I was the Homes Editor for five years, delivering inspiring real homes and decorating content.

I’m also one half of the Secret Styling Club (@secretstylingclub), where myself and fellow stylist Maxine Brady run interior workshops and events across the UK, as well as shooting video content for brands and magazines. To date, we’ve worked with Farrow & Ball, Ikea, Next and Dunelm, to name just a few, and have appeared as guest speakers at the Ideal Home Show twice.

My specialist subjects

Over the years I’ve written just about everything homes related, from high-end kitchens to getting the most from a small-space bathroom, right down to the best cushions and how to create a garden cinema.

I can pretty much turn my hand to anything, whether it’s editing supplements, shooting real homes, or compiling practical consumer features and shopping features, and you can find me blogging at the-fix.co.uk.

If it’s about interiors/exteriors, I’m your girl!

My favourite places to shop

I love Scandi style, so Nordic Nest, Hurn & Hurn, Rose & Grey and House Doctor are all a go-to, with a bit of Ikea thrown in. Saying that, I do shop pretty much anywhere that takes my fancy and always love a good rummage in HomeSense! Vintage fairs and shops are ideal for a bit of a treasure hunt, too – I like to pass things off as ‘props’ but secretly they’re for my own home!

My Ideal Home

I live in a 1930s semi that myself and my boyfriend have revamped from scratch as it was falling apart when we bought it. Inside, it’s a mix of neutral tones, Scandi accessories and lots of texture, like wood, metal and sheepskins, while outside we’ve created a garden room, complete with outdoor cinema and a tiki bar – it’s great for entertaining!


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