Inspired by the Danish architectural maverick, Design Letters' new cups are clean, modern and fun
Though launched in just 2009, Design Letters has secured a reputation for sleek typography. Now, in its latest crockery and melamine collection, the Danish brand has revived a font, created by the world-famous architect Arne Jacobsen, to be enjoyed for generations.
Jacobsen (1902-1971), perhaps best known for his EGG chair, originally designed this slick alphabet in 1937 for signage at the then newly-built Aarhus City Hall in Denmark.
Despite being three-quarters of a century old, the unique Bauhaus-inspired typeface is clean and modern. Fitting then for Design Letters’ melamine range which can be used for anything from child’s play to grown-up picnics and home organisation.
Get creative with the stylish cups: use them as mugs, pencil pots, vases, or, for a personal touch, use them to create words: TEA, MUM, LOVE, LIVINGETC…
Look out for Design Letter’s upcoming office range featuring Jacobsen’s classic letters.
“Arne Jacobsen’s status as designer is indisputable,” said Mette Thomsen, founder of Design Letters.
She added: “Everything we do with Jacobsen’s alphabet must have the family’s approval before we begin production.
“They treasure [their] grandpa’s design heritage and we really respect and appreciate that.”
Looks like this range is set to be a family favourite with us too.